My employer launched a new branding strategy today:

… It’s the power of Fusion. … It’s where customer needs, dreams and desires bond with our own passion for engineering.

Uhh, sounds like someone needs to take a cold shower. I just don’t get it.

Good thing I’m not in marketing, I guess.


1 Response to “Confusion”

  1. 1 eric September 24, 2008 at 9:37 pm

    now all you need is seinfeld and you are set!

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